RTG Ventures & Aderra Announce ‘JV’ on Fan App
Posted by Reggie James | January 3rd, 2012 | Filed under Music Technology
LONDON, UK–(Jan 3rd, 2012) – Last February, RTG Ventures, Inc. and Aderra Media Technologies announced a partnership to exploit concert digital technology for the benefit of the artists who would retain control of their content. The relationship has now identified another dimension, for the two companies to pursue, that of a joint venture for the specific purpose of developing a fan application (app) which will leverage the global diversity to the fan base. A Letter of Intent has been agreed by both parties.
The announcement sees the fruition of a series of long awaited concepts that will be shaped to combine leading edge technology that address the needs of fans, artists and management alike. The app will encompass gig-goers, social location services as well as unique content and engagement that are potentially habit-changing for music fans.
Describing the genesis of the JV, Aderra CEO, Ed Donnelly commented: ”Having met with RTG Ventures in Los Angeles in November we were impressed by the technology that RTG Ventures digital and development agency, Digital Clarity were developing. It was then that we explored using some elements of their technology platform to encompass in an app.”
Steve Baughman, who is spearheading the app’s development, “Capturing that chemistry between an artist and his or her fan base is indescribable. There is a real desire of fans for a full experience which creatively goes beyond the music. When done right, the app will capture the essence of the artist and link it to the audience in whatever form it takes. And it crosses geography, demographics and expectations to meld the experience. To combine Aderra’s rich history in music, now combined with a technology development and marketing partner in RTG/Digital Clarity, we are all looking forward to 2012.”
Reggie James, Digital Clarity MD and SVP of Marketing & Communications at RTG Ventures said, “The ability to work closely with Aderra and have access to their wide range of diverse and major artists including; Metallica, Zac Brown Band, Smashing Pumpkins, Mark Ronson and Deadmau5″. The JV marks a major step forward in the growth plans for RTG Ventures with the ability to scale the business and avail these artists to the other major business focussed technology platform being built in addition to the app.
ABOUT RTG VENTURES
RTG Ventures offers Music & Entertainment Technology Solutions and Digital Marketing Services. Harnessing the strength of its digital marketing agency, that has a trusted reputation over the last 8 years, the company has applied its knowledge process in developing cutting edge technology platforms for web, mobile and tablet devices.
Using Digital Clarity’s application in the Marketing and Social arena, RTG Ventures offers a unique value proposition of intelligent, analytics based technology solutions with the support of an experienced digital marketing team. RTG Ventures, Inc. is an OTC:QB company. Symbol RTGV.
ABOUT ADERRA
Aderra is a state-of-the-art capture and content delivery firm for both entertainment and corporate live events. With its patent-pending technology, Aderra records any live event, concert or performance, duplicates thousands in minutes, which are then available for sale on custom branded flash drives before the audience has left the venue. Aderra’s turn-key operation provides everything from on the spot recording & editing to music licensing clearances, giving you an additional revenue stream from every live performance.
SAFE HARBOR PROVISIONS
The foregoing contains certain predictive statements that relate to future events or future business and financial performance. Such statements can only be predictions, and the actual events or results may differ from those discussed due to, among other things, those risks described in RTGV’s reports filed with the SEC. Opinions expressed herein are subject to change without notice. This document is published solely for information purposes, and is not to be construed as an offer to sell or the solicitation of an offer to buy any securities in any state. Past performance does not guarantee future performance. Additional information is available upon request.
Tags: Aderra, Aderra Media Technologies, App, Digital Clarity, Ed Donnelly, Reggie James, RTG Ventures, Steve Baughman
US Trip – A Focus Toward the Future
Posted by Reggie James | December 7th, 2011 | Filed under Music Marketing, RTG Ventures
As you are all probably aware by now, I returned about 2 weeks ago from a trip to the US that saw me take-in Los Angeles and New York.
I wanted to take this opportunity to share some the experience with you and more importantly outline the exciting new opportunities arising from some of the meetings.
Why the trip?
In my audio I talked about learning from the last 12 months and our 1st year. My last two blogs looked at everything leading toward the new technology and positioning our company in a brave new world.
The blog today, is looking at my trip to the US and how it would truly test the new concept from people in the music and entertainment business, as well as seasoned technology pros and investors who had held on to the coat tails of the silicon valley dragon.
For me, New York is a given. It is the historical soul of the advertising industry and as such, was core in the agenda. Meeting those that share an entrepreneurial vision of what we are looking to achieve is crucial. Also, re-establishing links with people who we had approached tentatively a few months back was also important in outlining the RTG roadmap for future growth.
So with meetings and schedules prior to Thanksgiving, it transpired that the first leg of the journey would be Los Angeles.
So why LA? Simple. To meet with like-minded people and give the technology platform an airing with the most prolific individuals within the entertainment industry, it was an opportunity too good to pass.
On top of this, we have deep relationships in LA. Meeting Aderra for the first time was such a powerful event that it will no doubt prove pivotal as we move forward and I will dedicate more time on this particular aspect of the trip in my next blog – very exciting.
Again, though the reasons for the trip may be obvious, It was key to capture the hearts and minds on both coasts to make the trip worthwhile.
Testing Concepts
The whole purpose of the trip was multifarious. I had been (and still am) running the agency Digital Clarity, for the best part of 2011 until recent months where I had taken the helm of the technology, to review and bring into a modern arena.
I have spoken in detail already about two things:
- Major changes in the music and technology arena – commoditization, engagement and scale.
- The shift in our technology offering and the need to address the changing market ahead of the curve.
On top of having to re-position RTG’s proposition, the trip to LA and NY would be the litmus test that was required to see whether the prototype, concepts and ideas for our new platform would fly or be shot down in flames.
Los Angeles
Linda Perry had made significant in-roads over the last 12 months to not only (re)establish relationships with major investors but also major names in music and technology. On top of this, it was these major heavyweights we were to meet alongside some people we had already spoken with tentatively and who had been kept warm waiting for – you know what.
If New York is where the money is and the San Francisco/Bay area is where the technology was being built, then Los Angeles was the meat in this musical sandwich.
To keep this short and to the point, we met with several major, successful names, and with all, I outlined and described the expanded technology offering to the industry which would allow us to be First Mover. The First Mover position is not said lightly. It is a position that is both coveted and difficult to achieve. Yet that observation was made by one of the toughest guys in the sector.The dots were connected.”
After crossfire questioning, it was apparent that what I was describing to them was not only something that was needed but would also allow the music business to look at data to make business decisions. This was no longer social media, but social business.
After a gruelling session with one of the savviest technology, music and social investors in town, I was greeted with the words, “Tell me more, this is genuinely investable…!”
Without question, the idea of streamlining our offering and focussing on revenues was unequivocally accepted by all, as well as the wholehearted acceptance of our view on the future. The confidence of knowing what we have in development, augmented with a digital marketing agency both working in harmony, was proving a potent value proposition.
With these thoughts firmly embedded in my mind, I was soon leaving the sunshine of LA and heading for more seasonal climes in the Big Apple.
New York
New York in all its glory with the holiday season round the corner is quite a site. The buy-in in Los Angeles was key to the next leg of the tour.
In New York, my first meeting was with a dynamic duo that runs one the most successful ambient media companies which feeds directly into the leisure and luxury brand arena. Former high level music men, they immediately saw the value in our repositioning and approached us with a likely scenario of how we could work together. As they outlined, finding ‘data value’ against their offering was now becoming crucial to their business as well as giving them an edge, not just in the US but in the important emerging markets of China, India and South America.
Another meeting in New York was with a wonderful and charming individual who heads one of the most enterprising private hedge funds based out of New York, that has its eye on application of technology on a global basis. The discussions centred around intelligent debate about the global, political climate and its effects on technology and infrastructure. This led to how technology with a human face is the right approach in a more socially connected planet.
Partnering for Success
Expanding Digital Clarity’s brand is one of the most important discussions that we had whilst in New York. Digital Clarity’s DNA runs deep in the evolution of digital marketing. Emulating this to the next level, without diluting its offering led to a discussion in a meeting that is currently being explored. Though still in its infancy, it has the possibility of helping the company take a big leap forward in establishing a footprint in the US for the Digital Clarity brand.
The Missing Link
The learning over the year and the rapid development of digital technologies in the past decade or so has radically changed the way in which we can interact with the music industry. Likewise, the impact of social media upon the music industry has also made it much easier for musicians to interact with their fans. Having the ability to have all your music, video, imagery and data managed, and reported in one interface is not unique. Having reports that makes sense of data from over 30 social and music platforms is powerful. But having an algorithm that gives you the ability to model forecast and make sense of engagement & sentiment that in turn, indexes against commercial return – suddenly becomes very exciting.
In a recent report looking at key findings of their fifth annual survey, global management consulting firm McKinsey & Company, found that there was a large rise in adoption rates of social technologies. They also noted that levels of reported benefits remain high when organizations use social tools for internal purposes but have also increased among those that use them for communicating with customers or for integration with partners and suppliers.
This report and the level of investment that is being ploughed into the types of technology our company is engaged in, is not only a testament to our vision but paint a bright future, endorsed by the meetings in Los Angeles and New York.
The Future is Bright
Unlike before, it transpired that everyone I met and who I’ve have highlighted above, could see the need for this new platform. It also became rapidly clear that if we were serious about our business, RTG would need to position itself as the pulse at the heart of this conurbation where decisions were made.
Next Steps
We are busy. Tablet based interfaces alongside an app are in the offing alongside a website platform that will give users a login into the powerful pulse gateway. Where possible, I will keep everyone updated to the progress, partners and opportunities that continue to arise as we build toward 2012. We are moving forward with reinforcing support and will have some great news later this month. Thank you for sticking with us.
Tags: Aderra, Algorithm, Analytics, Digital Clarity, Digital Marketing, Entertainment Industry, Finger on the Pulse, First Mover, global management consulting, Growth, Heart of the Industry, Inc., Linda Perry, London, Los Angeles, McKinsey & Co, McKinsey & Company, McKinsey fifth annual survey, Music, Music Industy, Music Technology, MusicTech, New York, Pulse, PulseStation, Reggie James, Reporting, RTG Venture, RTG Ventures, San Francisco, Social Business, Social Media, social technologies, Social Technology, Stylar, Video
US Trip – a Review, Part 1
Posted by Reggie James | November 28th, 2011 | Filed under Music Marketing, RTG Ventures
As the last of the Thanksgiving turkey is consumed and celebrity chefs talk about elaborate ways to endure more food for another week, it is clear that the festive season is in full swing.
All this thought of food led me to think about an old saying – “the proof of the pudding is in the eating.” In other words, you don’t know how good something is until you try it.
So I have been to the US and wanted to share with you why I went and the results and feedback of people tasting the RTG pudding. Before I do, and like the proverbial turkey, I thought it best to break this into bite size chunks. So, this will be the first of three posts, as it is important to share what we are doing with the company and the rationale behind our approach on how we move forward.
The Challenge
Following on from my recent audio interview that took stock of the 1st year of RTG Ventures, I highlighted what I described as ‘wholesale changes’ that had to be made to make the company not only a viable business for the future, but also a company that has a strong value proposition going forward.
Having looked at all the spider web of layers as well as different divisions, holding pages and stop-start programs; the process of creating a lean and nimble business could only be done with an intelligent and pragmatic process that would question the value of each area, within the current structure.
2011 had seen forays into arenas that were not always core to the strengths of the company. The diversity of so many businesses within a relatively small company was not only untenable but confusing. It was important to assess the central core of the business by directing a laser beam on the execution to revenues of the business identified. The core I talk of, was also reflective of growth and low hanging fruit in the wider business community – mainly the growth of digital music distribution and that of online marketing and social media across web, mobile and tablet devices.
It was clear that with an ill wind blowing across western financial markets, lean and agile was the only way to grow to derive revenues and deliver back, shareholder value.
So, with the stewardship of the technology in-house we applied a Digital Clarity consultative and pragmatic approach.
The Result
As mentioned in my audio interview, the analysis have been thorough and the results have created an exciting new structure that compliments the skills of the company and addresses the needs of both a central market in the music and entertainment industry, as well as a broader playing field in the digital marketing space.
The result is that RTG Ventures is now focussed in obtaining new business as well as building out great new technology. Therefore, moving forward the company shall be described thus:
“RTG Ventures offers Music & Entertainment Technology Solutions and Digital Marketing Services.
Harnessing the strength of its acquired online marketing agency Digital Clarity, the company has developed a software platform that fills the needs of artists, management and labels in a complex and ever increasing social economy.
Using Digital Clarity’s application in the social and marketing arena, RTG Ventures offers a unique value proposition of intelligent, analytics based technology with the support and insight of an experienced digital marketing team.
RTG Ventures offers companies a complete, seamless and powerful solution in marketing, alongside cutting edge technology platforms for web, mobile and tablet devices.”
If I may, I’ll borrow a quote from Eric Ries, author of the Lean Start up, “The goal of a lean start-up is to move through the build-measure-learn feedback loop as quickly as possible.”
So, using real world thinking, we are building a real world company.
Practical Changes
Behind the scenes and over the next 4-6 weeks will see changes that roll-out to reflect the new era of RTG Ventures. Alongside the wholesale changes there will also be cosmetic changes to areas such as websites and naming conventions.
Unlike before, the changes will have reasoning and where necessary, be communicated via various channels. I say where necessary as we need to keep a competitive advantage in what we do.
In my next blog, which will come out Wednesday, I will talk about the deconstruction of our technology and in my penultimate blog of the series, I will go into detail on the trip and why I had to test our new approach in the harshest and biggest entertainment arena in the world, Los Angeles, California.
Tags: Digital Clarity, Inc., Reggie James, RTG Ventures
Can You Pitch It? Yes, I Can
Posted by Reggie James | October 14th, 2011 | Filed under Business Strategy
I attended the Yes Pitch Live event yesterday that was organised and hosted by the YESnetwork held at CityPoint. I was so impressed, that I thought I’d put some thoughts down.
The YESnetwork is the Young Entrepreneur Society and was founded by the effervescent Carly Ward , a young and dynamic business woman destined for great things.
The event allowed young entrepreneurs to pitch their business ideas to a judging panel who would offer 4 months mentoring and investment readiness. The panel was chaired by Jonathan Pfahl founder of the Rockstar Mentoring Network.
To hear such professional pitches by young and ambitious individuals was a refreshing and positive change to all the negativity we hear so much in the media about the state of youth in society today.
There were 2 winners on the night. The first winner was Annaliese Morgan of Fuchsia Pets Online that dealt with professional pampering of pets. The other joint winner was Jack Tang of The Student Job an excellent and innovative free site for Students that provides both money making and money saving opportunities with a unique pricing model. Both Jack & Annaliese are shining lights and ones to watch for the future.
I was there as a team of four business advisors , who were on hand for the evening to provide advice, in my case anything on Digital Marketing. I was accompanied by David Tutin of thresix communications and two ladies specializing in Business Development and Tax Consultancy from the Law Firm Mishcon de Reya.
Carly has been invited to talk on ‘The Surgery’ on Radio 1 this Sunday at 9pm and will also be appearing on ‘Up For Hire LIVE’ on Richard Bacon’s show on BBC 3, 20th October. Can she pitch it? Yes, she can.
Tags: Annaliese Morgan, Carly Ward, David Tutin, Jack Tang, Jonathan Pfahl, Mishcon de Reya, Penny Ward, Radio 1, Reggie James, Rockstar Youth, YESnetwork, Young Entrepreneur Society
Hitting the right keys in music marketing
Posted by Reggie James | August 24th, 2011 | Filed under Music Marketing
This first appeared in imedia connection, 23rd August 2011
MTV has just reached the big three zero, and the place where music videos first found a permanent home has witnessed more change in the music industry in the past five years than in the rest of its history combined. Changes in the way music is promoted and distributed are currently so profound that it seems more likely that MTV has a much better chance of being here in another 30 years than many of the traditional record companies who created and controlled the video content MTV ran in 1981.
Whether TV will be its leading distribution channel, though, is another matter as the market provides ever more options for performers to get their video content directly to the paying public. So where is music video promotion heading, and what role do digital marketing experts have to play?
Digital distribution channels such as YouTube and Facebook have already brought about one revolution in the way consumers access music videos — given that video traffic is expected to account for around 90 per cent of total global consumer traffic by 2015, music video is becoming a massive part of the content landscape. But being able to piece together a solid YouTube promotional campaign is only part of the picture for anyone who wants to make money from music videos. To create campaigns which exploit the full range of promotional services on offer is going to present a steep learning curve to many in the digital marketing industry.
Closing the skills gap
The amount of digital startup services appearing to exploit the video end of the music industry means a steep learning curve for marketing experts. Agencies need to quickly learn how to exploit these channels and integrate specialist campaigns with their existing digital promotion skills. Niche marketing, distribution and monitoring services are maturing with the likes of Audigist offering artists a way to distribute and earn from their video content.
Every part of the video marketing process is getting its own assistance. Take analytics, for example — Google Analytics et al are on hand to provide endless detail to monitor and inform general digital strategy, but analytics services designed specifically for the music industry — Next Big Sound being an interesting example – are popping up to pitch a bespoke alternative.
It’s important that digital marketers with an interest in the music industry take up this challenge now. Artists with a profile can reach the mass market through the big players, such as iTunes and Spotify but emerging talent is looking beyond the new digital ‘establishment’ to go direct. This segment represents the bread and butter market for digital agencies — there are plenty of emerging artists out there who want to promote their work, but need affordable consultancy in order to get beyond the most basic digital marketing tactics.
Those currently working in the ‘mainstream’ of digital marketing have a huge amount to offer the music industry, particularly when it comes to drawing together the key content distribution channels so that search, social and mobile integrate well. Bridging the skills gap between generic and specialist services is the step the music industry needs to see more of.
So, the advice for digital marketers who want to build a client list in the music industry is to try and build experience quickly. For instance, consider doing some promotional work for an artist free of charge or at minimal cost. As long as they are aware that the relationship is helping to build your expertise it may still offer a great solution all round. A specialist partnership may also work — look for a like-minded agency who you can share skills with, or a freelance consultant who you can bring in to work on specific projects. Whichever approach fits best, it’s clear that music video content and the internet are a potent and very current opportunity for digital marketing practitioners.
Reggie James is managing director of Digital Clarity and SVP Communications at RTG Ventures Inc.
Tags: music marketing, Reggie James, RTG Ventures
Diesel Cam – the first “mirror on the wall’ that works with Social Networks
Posted by Reggie James | May 14th, 2010 | Filed under Social Media
As the cultural shift toward sharing gathers pace, Brands have to put their social strategy at the centre of their marketing plan. Watch the video here:
http://bit.ly/c5XXnl
Tags: Diesel Cam, Reggie James, Social Media
Measuring Social Media
Posted by Reggie James | April 29th, 2010 | Filed under Social Media
Please feel free to read my post on Measuring Social Media on the Digital Clarity Blog
See it here: http://www.digital-clarity.com/blog/social-media/measuring-social-media
Tags: Digital Clarity, Measuring Social Media, Reggie James
Great New Google Tool – Search Stories
Posted by Reggie James | April 20th, 2010 | Filed under Google
Great new tool from google allows users to create 20 second video using search results.
Tags: lordreginald99, Reggie James, UGC, Video, YouTube
How Seth Stevenson used Google to run an ad on national TV for a $100
Posted by Reggie James | March 20th, 2010 | Filed under Advertising Agencies, Google, Television Advertising
TV has changed for sure. Adding the powerhouse Google into the mix can only shake things up.
This is an original Re Tweet from the excellent BBH LABS (http://bbh-labs.com/) which itself cam from SlateV http://bit.ly/ayNber.
Tags: BBH Labs, Google, Reggie James, SlateV, TV Ad
Bing & Decide: Microsoft's new Ad for search engine
Posted by Reggie James | March 11th, 2010 | Filed under Bing, Television Advertising
Microsoft went live with it’s new push of its Bing Search Engine. The first spot running in the half-time Manchester United versus AC Milan match.
The tag-line, ‘Bing and Decide’, is looking to differentiate the search engine as a ‘decision engine’ that makes sense of today’s information overload.
This is part of a multi-million pound campaign that will also see the company sponsoring the Simpson’s in future episodes.
Tags: Bing, Bing and decide, Microsoft, Reggie James, Search Engine
Implications of Google's use of RDFa could have on SEO practices
Posted by Reggie James | January 24th, 2010 | Filed under Google, Search Advertising, SEO
RDFa Could Play an Increasingly Big Role in Search
A big thanks to Chris Crum of the excellent Web Pro News who has highlighted Google’s view on a debate that has been raging on a few forums recently. Mainly that you should only use an image that you’ve the license rights to.
The full article can be found here on Web Pro News http://bit.ly/7UmMSs
Peter Linsley from Google describes how to let Google know which licenses your images are released under using RDFa.
Tags: Chris Crum, Microformat Tagging, RDFa, Reggie James, Resource Description Framework in attributes, Rich Snippets, Search Engine Optimisation, SEO, W3C, Web Pro News, XHTML
Social Media for Business: Dell shows the way
Posted by Reggie James | January 18th, 2010 | Filed under Social Media, twitter
Dell Laptops commercial use of Twitter and how to make money out of Social Media.
One of the most frequently asked questions when companies are looking at the commercial use of Social Media is, “How can my company use Social Media to win new business”? Fear not my hunters of this elusive Holy Grail; the answer is to be found at the offices of the computer behemoth, Dell. After pioneering the use of the internet first time round and using paid search advertising to its full potential, the company has done it again by using Twitter to sell its equipment round the world.
Dell has announced that it has more than doubled the amount of money it is making via its Twitter accounts around the world to $6.5m. Of that $2m was made directly and another $1m was accounted for when traffic to Dell.com was factored in.
The $3m included both 2007 and 2008 when there was minimal Twitter activity, but the 2009 figure shows real growth that has come during the year the number of people using Twitter within the Dell organisation has increased to somewhere between 100-200.
Some of the strongest growth Dell is seeing is coming from emerging markets. It highlighted Brazil as one area it was doing particularly well.
Dell’s operation in Brazil via its @DellnoBrasil Twitter account has generated $800,000 in eight months of activity.
Richard Binhammer a spokesman for Dell, said the growth in Brazil showed the social web was not just a European or US phenomenon, but a global one.
“That’s interesting not only from an emerging market perspective, but from a social web perspective as well as it shows the spread of services like Twitter.”
Another market Dell highlighted was its @Delloutlet operation in Canada.
“DellHomeSalesCA went onto Twitter because a number of Canadian Twitter users and bloggers were asking us why isn’t Dell on Twitter in Canada. Now it is,” Binhammer said.
Since it began operating on Twitter @DellHomeSalesCA has generated $150,000 in sales. As has happened in other markets where the social web is used, the market itself has helped inform a business what its customers want as much as what they don’t want.
In addition to generating $6.5m in sales revenues via Twitter, social networking in a wider sense has allowed Dell to make what it says are 3.5 million social connections from sites such as Facebook, Google’s Okut, Slideshare, Flickr, YouTube as well as Twitter, Dell’s own Direct2Dell online community forum and its crowdsourcing project IdeaStorm, which has 60,000 members.
“These are people who are fans or followers of Dell on social networks. There are more besides this as we are not counting the many bloggers we listen to and engage with,” Binahmmer said.
The crowdsourcing of IdeaStorm is proving to be a valuable part of Dell’s social media operation. Thousands of ideas come to Dell via this site from users suggesting changes and modifications. Hundreds of these have been acted upon.
Binhammer cited Dell’s launch of a product for aids charity (Red) that came from user suggestions; expansion of its Linux product offering for consumer PC and laptops; and a change to keyboard design for its Dell Mini netbook range as another.
“Users had a problem with where the apostrophe key was located on the Dell Mini’s keyboard. They were finding it hard to use because of the reduced size and so we changed it. That was a crowdsourced idea.
In a post on the Dell blog, Lionel Menchaca, chief blogger at Dell, said that looking to the future Dell would be taking steps to tackle what he described as “the big issues on the horizon like profile collaboration”.
He said for Dell (or any company), isolated social media efforts would not lead to long-term success and said the PC maker would be focusing on three key areas:
1. Streamlining its presence in social media networks and creating meaningful content for customers and continue to increase its connections in those places.
2. Focus on building a tighter integration between Dell.com, Support.Dell.com, its Dell Community sites with its presence in social networks.
3. Continue its focus on scaling support of social media initiatives into the Dell business units.
This article was first published by Brand Republic in December 2009 and certain extracts have been taken from this original article
Reggie James
Tags: commercial use of Social Media, commercial use of Twitter, crowdsourcing, Dell Laptops, Direct2Dell, Facebook, Google's Okut, IdeaStorm, Reggie James, Slideshare, Social Media for Business, YouTube
Beautiful new Google Nexus One Phone
Posted by Reggie James | January 5th, 2010 | Filed under Google, Nexus One
After much huffing and puffing the beautiful looking Google phone, Nexus One is finally out. Not only out but available to buy at Google http://bit.ly/5JTF96
Named after the replicants in the film Blade Runner, Nexus One runs the Google Android Software. See more at the Google, Nexus One website http://bit.ly/8
Fb3Bh
Tags: Android, Google Nexus One, Nexus One, Reggie James
David Shrigley, The Show at the ICA
Posted by Reggie James | December 10th, 2009 | Filed under Art, Contemporary Art, David Shrigley, Uncategorized
Profile of the illustrator David Shrigley taken from ICA: The Show.
David sees the absurd in the everyday, capturing and rendering it in a variety of different media. His work is provocative, quirky and at times disturbing. More importantly I find his work darkly humorous. A wonderful anecdote to the X factor generation.
Reggie James
Tags: Artist David Shrigley, David Shrigley, Glasgow School of Art, Reggie James, Ronnie James, The ICA
Microsoft and Yahoo! Finalise Search Deal
Posted by Reggie James | December 7th, 2009 | Filed under Uncategorized
Microsoft and Yahoo! have finalised the terms of its search and advertising agreement, four months after the deal was announced.
Tags: BingHoo, Microsoft, PPC, Reggie James, Search Advertising, SEO, Yahoo!
TweetDeck v0.32 – the best way to use Twitter
Posted by Reggie James | December 3rd, 2009 | Filed under Social Media, twitter
New version of TweetDeck, rocks! Here is a video outlining the best bits of the upgrade.
Tags: Reggie James, Social Media, TweetDeck, TweetDeck v0.32, twitter
Google Caffeine Now Live On One Google Data Center
Posted by Reggie James | November 30th, 2009 | Filed under SEO
According to the excellent Web Pro News the IP 209.85.225.103 is hitting the data center that is running the Caffeine index at about 50% of the time.
Here is a video prior to this news (about a week ago) with Google’s Matt Cutts on Site Speed and the Caffeine Update
Tags: Caffeine, Caffiene, Google, Google Caffeine, Google Caffiene, IP 209.85.225.103, Matt Cutts, Reggie James, Search Engine Ranking, SEO, Web Pro News
Twitter Whore
Posted by Reggie James | November 29th, 2009 | Filed under Social Media, twitter
A rather annoying YouTube starlet going on about her obsession with Twitter. Sadly the underlying addiction to twitter is something we can all relate to – go gal!
Tags: Reggie James, twitter, Twitter Whore, You Tube
Twitter Search in Plain English
Posted by Reggie James | November 29th, 2009 | Filed under Social Media, twitter
A nice video tha that highlights twitter search. Thanks to Jon, Head of Digital at Space & Time Media – a true MediaStarz
Tags: MediaStarz, Reggie James, Tweet, twitter, Twitter Search
Google | New Website Optimiser features just launched
Posted by Reggie James | October 27th, 2009 | Filed under Uncategorized
The Google Website Optimiser team have been busy introducing an Experiment API which includes new reporting feature called over time charts.
Like otherGoogle APIs, the Experiment Management API allows for the creation and management of experiments outside of the Website Optimiser interface. Creating and launching a Website Optimiser experiment involves a series of steps. Depending on the design of your website, the content you want to test, and how technical you are, these steps can be easy and quick or potentially difficult.
Google Website Optimiser
Learn more at: Read the rest of this entry »
Tags: Google AdWords, Google Website Optimiser, Over time charts, Reggie James
